It was what it was, it is what it is and, I guess, it is the past. So now is the time to adapt to a brave new world. Not repeating words we have spoken before.
Stripped back, our main goal has always been to make product that we – and in turn, wakeboarding – can be proud of. Product that’s not just worthy of the sport we love, but product that the riders are proud to wear.
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It is true that the last 24 months have changed the entire world. Sending a bolt of lightning straight through our best laid plans. But it was what it was, it is what it is and, I guess, it is the past. So now is the time to adapt to a brave new world. Not repeating words we have spoken before. We don’t know what the future brings. But we do know were it leads. Follow, where we go.
From the very beginning the rider's connected with follow have been the heart and sole of the brand. Yeah, we could say 'By the riders, for the riders.' but that's toothless these days. Plus truly, a company run by the riders doesn't make sense. I mean they'd be too busy riding. So instead, we say 'Run by normal people, for the riders.'
Yes, you look good. But its so much more than that. Fabric, structure and finish make our products second to none. All performance. All quality. All capable. Through materials, finishes and stitching, every thought is given to the grade, look, & feel to how that experience of the rider. How you like me now?
You ever notice that people use the term 'these days' a lot lately? Like 'these days, it's important to keep yourself healthy'. Was it not important 15 years ago? So when we say 'These days, It's important to keep warm.' I guess what we really mean is, 'These days, we can keep you warm'.
Cushioning your torso ensuring it is always playing its part in your protection while keeping mobility, flexibility, and motion. Warning: these are not life jackets to protect from drowning and they are not approved by the U.S. Coast Guard.
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